Student-athletes are more than just competitors—they're brands, entrepreneurs, and future professionals. The Student-Athlete Business Playbook breaks down the financial, branding, and career challenges athletes face and provides real-world strategies with a hands-on approach. The playbook is filled with interactive worksheets that are practical, actionable, and designed to give clarity. 

• Visualization & Goal-Setting Exercise: Define your vision for success beyond sports. 

• Budgeting for Student-Athletes: Track income, expenses, and savings goals. 

• NIL Deal Evaluation Checklist: Assess contracts, endorsements, and long-term impact. 

• And much more...

Scholars have been studying race and sports issues for quite some time. Inequality in sports is one of these issues. The same capitalist structure that has made Michael Jordan a billionaire and LeBron James the most influential American athlete of this century has left Black Americans at large unemployed at about twice the rate of whites over the past seven decades. Black athletes are in such a special and fortunate place that they are called to and capable of doing more.

All American is a collection of writings about Black athletes and their collective power to inspire change, overcome obstacles, and ways the next generation of Black athletes can continue to advance this legacy.